Fear | Your Beauty Business Academy

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The Academy

Welcome!

Nice to meet you! (6:18)
My Guarantees to You
How to Join the Weekly MASTERMIND Calls

Mindset

Creating a Crystal Clear Vision (5:02)
Crafting Your Vision Statement
Goal Setting
Desire (4:22)
Fear (5:19)
Self Image (9:59)
Confidence: The 30 Guarantees Exercise (5:56)

Transitioning : Step by Step

Your Own Space (6:59)
Informing Your Clients
Preparing Your Space
Nitty Gritty : The Need to Knows (6:03)

Branding Your Business

Your Superpowers
Making Your Brand Your Online Identity
Tech

Relationship Building Skills (Client Attraction and Retention)

Energy Awareness (7:38)
Energy (EXERCISE)
Building Trust (4:56)
Client Retention (22:16)
Client Retention: EXERCISE
Loyal Client Base TIPS
25 Fun Client Questions

How to Grow Your Client Base on Social Media

Your Dream Client
Dream Client: EXERCISE
Become a Fan (4:25)
Facebook (Client Attraction and Growth) (4:45)
DMO Facebook Checklist
Instagram (Client Attraction and Growth) (7:27)
DMO Instagram Checklist
15 Things You Can Say to Someone Online to Begin to Build a Relationship
Social Media: EXERCISE
How to Set Up Your Social Media

Ideas to Implement for Building Relationships

Volunteering (2:22)
Local Markets/Vendor Events (6:36)
Networking Groups (2:40)
In Person Events (4:27)
Online Workshops (4:35)
Open House Ideas (super fun!) (5:57)
Charity Support (5:05)
Community Outreach Overview (15:45)

Client Base Building : Resources

30 Day Client Attraction Worksheet
Book Recommendations for Building a Client Base and Strong Relationships

Money Talk

Money Mindset (11:25)
Booking and Payment systems
Pricing (2:36)
Income and Expense Spreadsheet
Money saving ideas
Let Go to Let In: Exercise (15:26)

Sustainable Growth : Bringing Ease and Abundance into Your Business

Realigning Your Vision (4:58)
Setting Boundaries (7:31)
Standing Out : Niching Down (5:54)
80/20 Rule (8:49)
Simplicity: Methods and Measures Explained (6:50)
Core Methods for Growth: Worksheets

Resources for Your Business

Salon Tools : eco-friendly (Frill bamboo bowls...love them!)
How to be more ECO-FRIENDLY in the salon (Green Beauty Community)
INCA GLOW chemical free smoothing system
DITE : Marketplace for our industry, education, job posting, etc
BABE - CE/CEU approved education platform
Solo Beauty Pros - Money Management
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